BaKuWi Community

Here, we will inform you about upcoming career-oriented workshops, where you get the chance to interact with young professionals who are former students of BaKuWi and/or MaKuWi Anglistik/Amerikanistik.

Scheduled for Autumn 2024: Lena Buderer
When: 28.11.2024, 5.15 p.m.
Where: Schloss Ehrenhof-Ost, EO 242

Lena Buderer graduated from the University of Mannheim with a Bachelor’s degree in Culture and Economics: English and Business Studies in 2017 and went on to complete a Master’s degree in International Management Studies with a focus on Marketing in 2020. Currently based in Hamburg, she works as a Customer Marketing Manager at Yogi Tea.

As a BaKuWi alumni, Lena will share how her interdisciplinary studies in culture, language, and business set her on a path from Mannheim to Hamburg. Starting with an internship at Tchibo that opened doors to the corporate world, Lena launched her career as an eCommerce Manager, where she spent over four years immersed in website and digital marketing—learning everything from customer insights to the art of selling coffee. In 2023, ready for a new chapter, she took a career break to travel through Latin America and refocus her goals, ultimately joining Yogi Tea as a Customer Marketing Manager. In this international role, Lena combines her marketing expertise with a commitment to sustainability and community impact.

Join her talk to hear about the highs, challenges, and valuable insights she’s gathered along the way, and feel free to ask questions about navigating your own career journey after BaKuWi or MaKuWi.

Previous speakers

Eva Katzer, M. Sc., Policy Analyst in the Tourism Unit at the Organisation for Economic Co-operation and Development (OECD)

Judith Mathes, M. Sc., Key Account Manager, Retail – Large Customer Sales with Google; Business & Health Coach

Laura Groebel, M.A., M.Sc., Consultant at FSG

Eva Coblenzer, M.A., Marketing Coordinator at Boston Consulting Group (BCG)

Annegret Lauerburg, M.A., Head of Corporate Communication, Hevert-Arzneimittel GmbH & Co. KG, https://hevert-foundation.org/testimonial/anne-lauerburg/

Anna Lüneberg, Dipl.-Angl., Online marketing, music events

In spring terms, we organize informal meetings, where you (as a BaKuWi student) can meet MaKuWi Anglistik/Amerikanistik students to gain authentic insights into their study program. They will provide you with first-hand information about how and why they chose the program and the pros and cons of studying it. In the first part of the meeting, the subject-specific academic advisors will also be present to answer organizational questions.

BaKuWi meets MaKuWi is also open to BaKuWi students who do not study English.

This is a meeting point for all current BaKuWi students. We believe that we could all benefit from knowing each other better. Therefore, this semester we decided to launch a biweekly get-together. Here, we will meet up to talk about current study related issues, invite former BaKuWi/MaKuWi students, and prepare for any future endeavors.

A great day at the US Consulate General in Frankfurt

On 25 April, Antje Clasen and a group of her students from the BaKuWi and MaKuWi program participated in the first Media and Journalist Workshop at the US Consulate General.

They spent an exciting, interesting and inspiring day there, listening to a talk by Brian E. Weeks, PhD and Assistant Professor of Communication Studies at the University of Michigan on “The Emotional Characteristics of Social Media and Political Misperceptions”, learning more about the workings of a consulate and the different departments, and even having a video conference with th US State Department in Washington. Throughout the day the group had the chance to discuss central problems and exchange ideas with scholars, officials from the US Consulate and fellow students from other universities. After a long day full of new insights and thought-provoking discussions, everyone was more than happy to learn that there will be another workshop of that kind quite soon.